Before I become primarily a bridal makeup artist, I mostly worked on photoshoots making people presentable and glammed up for the camera.
While some makeup artists may disagree with what I’m about to say, I think it’s worth the disclaimer that I firmly believe every artist has a right to their own opinions based on their experiences with many different products, skin types, and situations. With that being said, I am not a fan of using airbrush foundation for photoshoots.
Don’t get this confused with using airbrush foundation for weddings, which some may associate with a photoshoot since many photos are taken. I believe that 99% of brides look best with airbrush foundation when photographed as well as seen in person. However, they are being photographed from much different angles and distances, as well as in much different lighting and conditions than typical stylized photoshoots. This is the key difference in my eyes.
When it comes to traditional photoshoots, I’ve worked on boudoir, headshot, and creative types of photoshoots. Typically, each of the photoshoots includes some headshots which are very close up shots of the face. This emphasizes the makeup, good or bad. When I use a traditional foundation and apply it correctly, I enjoy the finish and coverage it creates. It can withstand the harsh studio lighting.
On the other hand, I feel the airbrush foundation doesn’t create the most opaque, matte finish I desire when working on set. Yes, it’s definitely buildable and you can easily make it matte with a finishing powder. However, the traditional foundations are not only easier to use on a busy, crowded set, but they provide the perfect coverage for any skin type. This makes the client look their very best for the camera.
I hope this post gives you insight into all the details that go into a makeup artist’s job whether you’re a model, photographer, or client. Thank you for taking the time to read my thoughts!